Strong Design Studios artfully captured the key points of my vision and articulated them in such a way that enabled true differentiation among a sea of products, and created an easy-to-use shopping experience with an elegant, unique aesthetic. They exceeded my expectations and excited me about my own brand.
When David Harrison of FleurLabs came to us, he was excited about the possibility of bringing their all-natural beauty solutions to the masses. Despite his excitement to start selling FleurLabs' products, he felt unsure about how to begin building a brand for their line of products and completely overwhelmed by the process of planning, designing and launching an ecommerce website. We worked with David to establish a strategy for the brand design so that we would have a firm foundation for the execution of the brand collateral, packaging and website.
We chose to use very simple typography to reinforce the pure qualities of the product and create a clean, airy experience for customers.
A surprise burst of color inside the boxes would create a moment of delight for a customer.